Digital Media Project Final

For my Digital Media Project class, we had to choose a topic at the beginning of the semester to do a project over. Once we had chosen, we could not back out. I had chosen to do a video coverage of the drag race event at TX2K14 that I was attending. For about two and a half months, my project was dead, as I had to wait for March 15th so I could drive to Texas and film the event. March 15th comes, I drive 9 hours to Texas, and bad luck strikes… The whole drag racing event got rained out. So upon returning home it was back to the drawing board on how to stay on topic, and completely overhaul the project at the same time. So I chose to do a video coverage on the History of TX2K. My instructor gladly approved, and I went on my way of preparing.

For my Digital Media Project class, the projects each individual student created had to meet the following criteria:

1) Includes multiple forms of original digital media.

-I some of my own video and photography in this compilation video, I also created my own version of the logo in Adobe Illustrator, and brought it into Adobe After Effects to animate it in order to create a live Title Screen.

2) Includes a significant learning component – you must do something you don’t already know how to do.

-Before this project, I had never used Adobe After Effects. It was a very difficult process to learn my way around the program and time my effects. I believe I rendered my title scene alone probably upwards of 15 times before I got everything squared away. I am happy to have gained knowledge with After Effects, it will help me greatly in the future when I am representing the high performance motorsports shop I will be working for on the web.

3) Utilizes regular, weekly consultations with the course instructor.

-I met with my instructor every week to make sure things stayed on track, and that progress was being made. I believe I missed one meeting due to being sick, but that was all.

4) Has a clearly identiable purpose of informing, persuading or entertaining.

-I believe anyone who watches this video, especially someone with interest in the topic will know that this is purely for entertainment. I am well aware it’s not as good as what the professionals put out, but it’s the first of my videos that I have genuinely enjoyed and not been embarrassed to put out on the internet.

5) Demonstrates consideration for a particular audience.

-This is of course created with consideration for a car enthusiast audience, more specifically TX2K enthusiasts. I really enjoyed what I learned in making this video and following 15 years of the event from 2000 until now.

6) Uses appropriate, relevant, and compelling original content to illustrate mastery of the subject, convey
understanding, and shape the entire work.

-I used as much of my own original content as possible to bring this work together. But I had special permission from my instructor to use video created by other people on Youtube, as long as no video clip dominated the entire video, and I gave proper credit to whose work I used at the end. Though there are at least 3 forms of my own original Digital Media in the video. Just not as much as I would like.

7) Includes two professional presentations – a mid-semester project status report and the nal project presentation
during nals week. Both the mid-semester status report and the nal project presentation
must receive passing grades to pass the course.

-I presented my work at both presentations. I was slightly behind some of the class due to my original plans for the assignment being flipped upside down back in March. I did let the audience know what I was doing though and made them well aware that I was educated on the topic.

8) The final project is published in an appropriate digital media format

-The final project was outputted in an MP4 Format for High Quality display and can be found on Youtube at


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